A fully responsive website that bridges the gap between alcohol producers, distributors and consumers.
Grappos is a large data warehouse service focused on alcohol distribution across the wine, liquor and beer industries. It provides store locator and demand-tracking services to alcohol producers and distributors.
Grappos initially approached UpTrending with a need to create a website and app that would consolidate and function as an intermediary between alcohol producers and distributors. The goal of the project was to promote Grappos’ identity to a well-established company with a focus on the user.
UpTrending designed and developed a fully responsive site that drives users to proper conversions, while making it easy for individuals to do their own search for specific wines and other alcohol products. The responsive locator was updated to match the new design and enhanced with analytics and tracking information to gather insight into user behavior.
increase in unique pageviews
increase in Organic Search traffic
increase in pages per session
increase in session duration